Expand your reach
Put your inventory in front of more REALTORS® actively helping buyers find new homes.
For builders
Put your inventory in front of more REALTORS®.
Homebassador gives builders a stronger builder marketing channel for distributing inventory, activating REALTORS®, and generating buyer interest.
Homebassador
Builder workspace
Turn inventory into agent action
Builder inventory
Riverside Collection
8 homes · Calgary
Available
Northfield Homes
14 homes · Airdrie
Available
Parkview Towns
6 homes · Cochrane
Pending Rules & incentives
REALTOR® network
Agent activity
AM
Alex Morgan
Viewing Riverside homes
JS
Jordan Singh
Sharing 3 homes
TK
Taylor Kim
2 buyer matches
Leads to sales team Routed
THE HOMEBASSADOR PLATFORM
Reach more agents. Create more opportunities.
REALTORS® need an easier way to find new home inventory, access the details that matter and confidently introduce options to their buyers. Homebassador brings participating builder inventory, agent-only information and practical sales tools into one platform. By making it easier for REALTORS® to work with new homes, builders gain greater visibility, stronger agent engagement and more opportunities to connect buyers with their sales teams.
Activate the network
Give REALTORS® the information and marketing tools they need to confidently share your homes.
Create more sales opportunities
Turn greater visibility and buyer interest into more opportunities for your sales team.
THE REALTOR® EXPERIENCE
Put your inventory where agents are searching.
Give REALTORS® one place to discover your homes, access the details they need and connect buyers with your sales team.
Why Homebassador.
Built to make REALTOR® engagement easier
Give your team a simple way to manage inventory while giving REALTORS® the information and tools they need to confidently bring buyers to your homes.
Manage inventory easily
Load and update inventory without adding unnecessary work for your team.
Connect your existing systems
Integrate with your inventory systems or ERP to keep Homebassador updated while saving your team time.
Share agent-only details
Give REALTORS® access to commissions, incentives, registration requirements and other key information.
Give agents marketing tools
Help REALTORS® share your homes and generate buyer interest through their own networks.
Route leads to your sales team
Send interested buyers and their agents directly to the right sales contact.
See what’s getting attention
Track engagement to understand which homes, communities and campaigns agents are interacting with.
FEATURES
Everything you need to reach and activate the REALTOR® network.
Give REALTORS® the inventory, information and tools they need to find, share and market your homes.
Inventory management
Manage the information agents need to find and market your homes.
REALTOR®-only information
Share commissions, incentives, builder rules and other agent-facing details.
Community pages
Give every community a clear, branded destination.
Rich media listings
Add photos, video and marketing assets to spec and pre-construction listings.
Builder promotions
Keep agents informed about current promotions and incentives.
Lead routing
Send interested buyers and agents directly to your sales team.
Inventory integrations
Sync with your inventory system or ERP to reduce manual updates, save time and keep inventory accurate.
Marketing Links
Help agents share relevant inventory with buyers and prospects.
Analytics
See what inventory is getting attention and engagement.
Unlimited team accounts
Give area managers their login with controlled permissions.
One workspace to manage inventory, activity and leads.
Plans & Pricing
Simple pricing built around your inventory.
Start with the Homebassador Platform, then add pre-construction models when your communities are ready for it.
START HERE
Homebassador Platform
Your core builder marketing channel for distributing inventory, routing interest, and understanding engagement.
Annual plan
$350/mo
Save $1,200/yearBilled annually at $4,200
- Unlimited communities and spec inventory
- Agent search, sharing and Marketing Links
- Lead routing and notifications
- Core reporting and platform exposure
One-time setup & onboarding$800
ADD AS NEEDED
Premium Pre-Construction
Add pre-construction models and plans to your community pages.
Annual add-on
+$15/community/mo
Capped at $150/mo for 10+ communities
- Pre-construction models
- Pre-construction plans
Automate & Save
Get a $1,500 platform credit
Connect your inventory feed within 60 days of onboarding and receive a $1,500 credit toward current platform fees, modules or services.
Available with annual plans.
MOMENTUM IS BUILDING
A growing channel built with builders and REALTORS®.
Homebassador is already bringing builder inventory and a growing network of licensed REALTORS® together in one place.
16
Participating builders
Builders using Homebassador to put their inventory in front of the agent network.
721
Registered REALTORS®
Licensed agents using Homebassador to search, share and market new homes.
871
Homes on the platform
Listed and off-market builder inventory available for agents to discover.
BUILDER FEEDBACK
What builders are saying
Real feedback from builders using Homebassador.
Builder
“If agents can't easily find our product, we lose opportunities. Homebassador solves this.”
FAQ
Questions builders ask us.
Ready to reach more agents?
Turn more agent reach into more buyer opportunity.
Get in touch
Get in touch with Homebassador
Questions about reaching more REALTORS®, showcasing your inventory, or getting started? Send us a message and we’ll help you find the right next step.